Ben
Roberts

Director

Harvard

He leads key accounts, including Dropbox, Tata Communications, and Mirakl

As a director at Harvard, Ben sits on the company’s Senior Leadership Team and runs one of the B2B technology PR divisions. He leads key accounts, including Dropbox, Tata Communications, and Mirakl, providing senior client counsel, planning, and messaging.
Ben is also a D&I leader at Harvard. He aims to be an authentic and transparent leader, consistently focused on people, their experience, and their development right across the agency.

Prior to joining Harvard, Ben worked at Weber Shandwick on the Microsoft EMEA account for over three years across regional coordination and campaign development, strategic media, crisis, executive communications and more.

Favourite campaign of 2021 and why?

It’s perhaps not specific and I’m not even sure it is working, but something that has had to happen in sport – especially football – is the ongoing discussion and series of initiatives taking place on racism in sport. Whether players taking the knee, the boycott of social media earlier this year, the Yorkshire Cricket case, or huge outpouring of support for Sancho, Saka and Rashford, who missed penalties in the final of Euro 2020, the conversation has not and will not be stopped. So much change still to make, but at least people are no longer pretending it’s not there.

Who is your communicator of the year?

I think this might be one many people choose – Marcus Rashford. The maturity he has is remarkable and I could not adore him more.

Person of the year?

Also Marcus Rashford – though he could probably up his game on the pitch!

Favourite comfort food?

Crisps. All of the crisps. In my face.

Film you have watched more times than any other?

Big Hero 6 – don’t judge me.

Song you can’t resist dancing to?

1999 – Prince

Event you are most looking forward to in the next 12 months?

Christmas with family. Going to eat myself into oblivion while attempting to get the attention of my nieces and nephews.